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Study Guide

Blue Ocean Strategy

W. Chan Kim, Renée Mauborgne
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50 pages • 1 hour read

W. Chan Kim, Renée Mauborgne

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

W. Chan Kim, Renée Mauborgne
Nonfiction | Book | Adult | Published in 2005

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Summary

Background

Chapter Summaries & Analyses

Part 1

Part 2

Part 3, Chapters 7-9

Part 3, Chapters 10-11

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