How to Rule the World: An Education in Power at Stanford University

Theo Baker
49 pages1-hour read
Nonfiction
Autobiography / Memoir
Adult
Published in 2026

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Character List

Meet the key characters, with insights into their roles, motivations, and relationships—spoiler-free.

Major Characters

Theo is a freshman at Stanford University who shifts his ambitions from computer science and the Silicon Valley tech scene to investigative journalism. Motivated by his grandfather's legacy, he begins writing for the student newspaper. He experiences intense academic and social pressures while investigating allegations of campus fraud and academic misconduct, which take a severe physical and mental toll.

Key Relationships

Grandson of Steve Glasser

Investigator of Marc Tessier-Lavigne

Boyfriend of Lily

Collaborator of Elisabeth Bik

Mentee of Blake Hounshell

Best Friend of Frank

Reporter for Sam Catania

Student of Justin

Marc is a highly respected neuroscientist, former biotech executive, and the president of Stanford. He maintains an image of unimpeachable integrity, which is challenged when allegations of fabricated data in his past research emerge. He employs aggressive defense strategies, including legal threats and public relations campaigns, to protect his reputation and career.

Key Relationships

Subject of Investigation by Theo Baker

Client of Steve Neal

Friend of Richard Scheller

Supervisor of Anatoly Nikolaev

Friend of Susan McConnell

Justin is a Silicon Valley CEO and the instructor of an exclusive, invitation-only seminar called "How to Rule the World." With a highly stylized appearance, he recruits the most ambitious students at Stanford to cultivate them as future assets. He teaches amoral frameworks for gaining power, reflecting the transactional nature of the tech elite.

Key Relationships

Instructor of Theo Baker

Dr. Elisabeth Bik is a Dutch microbiologist and an expert in scientific integrity. Known as an independent scientific sleuth, she analyzes research papers for digitally altered images. She provides the crucial ethical and scientific validation needed for the investigation into the Stanford president's research.

Key Relationships

Source for Theo Baker

Critic of Marc Tessier-Lavigne

Supporting Characters

Will Curry is a young man who successfully poses as a Stanford student for over a year. He easily integrates into campus life, exploiting the university's lax security and the culture's focus on appearances. His ability to manipulate the community exposes significant institutional failures at Stanford.

Key Relationships

Subject of Reporting by Theo Baker

Steve Neal is a corporate attorney known for representing controversial clients. He is hired to manage the reputational threat against the university president. Employing intense legal intimidation tactics, he attempts to silence the student newspaper with demands for retractions and accusations of distortion.

Key Relationships

Attorney for Marc Tessier-Lavigne

Antagonist to Theo Baker

Steve Glasser is Theo's recently deceased grandfather. During his own college years, he worked on a student newspaper. His memory and legacy cast a long shadow over Theo's freshman year, motivating him to join The Stanford Daily.

Key Relationships

Grandfather of Theo Baker

Lily is Theo's high school girlfriend who attempts to maintain a long-distance relationship with him during his freshman year. The immense stress and time commitment of his journalistic investigations create heavy strain between them.

Key Relationships

Girlfriend of Theo Baker

Blake Hounshell is a close family friend and professional mentor to Theo. His unexpected death causes severe emotional distress for Theo during his freshman year, prompting deep reflections on mental health and institutional pressures.

Key Relationships

Mentor of Theo Baker

Anatoly Nikolaev is a former postdoctoral scholar who worked under the Stanford president during his time at Genentech. He is the first author of a highly cited 2009 paper that is later alleged to contain fabricated data. Following an internal review of the research, he quietly left the biotech industry.

Key Relationships

Subordinate to Marc Tessier-Lavigne

Source for Theo Baker

Richard Scheller is a senior leader at Genentech and a longtime friend of the Stanford president. During an internal review of a 2009 research paper, he allegedly advised his friend to retract the study. Years later, he issues a carefully worded public statement claiming he does not recall discussions of data falsification.

Key Relationships

Friend of Marc Tessier-Lavigne

Ivan is a Stanford student known on campus as a "fixer." He spends his time at Coupa Cafe scouting and vetting his peers to identify promising entrepreneurial talent for wealthy billionaires and venture capitalists. He serves as a gatekeeper to the exclusive network of Silicon Valley funding.

Key Relationships

Acquaintance of Theo Baker

Sam Catania is an editor at The Stanford Daily who works closely with Theo on his explosive investigative pieces. He helps manage the complex editorial and legal challenges of publishing allegations against the university's president, sharing the immense burden of the high-stakes reporting.

Key Relationships

Editor of Theo Baker

Jerry Yang is the Chair of Stanford's Board of Trustees. He oversees the official investigation into the university president's research while simultaneously praising his character and integrity in public statements. He manages the institution's public relations response to the scandal.

Key Relationships

Employer of Marc Tessier-Lavigne

Holden Thorp is the editor-in-chief of the prestigious journal Science. He takes the allegations of data manipulation seriously, admitting past errors by his publication and placing expressions of concern on questionable papers to alert the scientific community.

Key Relationships

Informant for Theo Baker

Publisher of Marc Tessier-Lavigne

Derek is a "Unicorn" founder and Silicon Valley CEO who achieved the massive success many Stanford students dream of. He takes Theo out to an opulent lunch, exposing him to the extreme wealth and networking strategies of the tech elite who aggressively recruit promising undergraduates.

Key Relationships

Acquaintance of Theo Baker

Frank is Theo's best friend from high school. He visits Stanford for Theo's 18th birthday, providing a brief but essential emotional reprieve from the immense stress, isolation, and grief Theo experiences during his investigations.

Key Relationships

Best Friend of Theo Baker

Tracy Jan is a science editor for the Washington Post and a member of The Stanford Daily's board. She provides crucial professional advice and mentorship to the student journalists as they prepare to publish highly contentious allegations against powerful figures.

Key Relationships

Advisor to Theo Baker

Matthew Schrag is an independent Alzheimer's researcher. He confirms to Theo that the core findings of a highly cited 2009 research paper were never replicated by other scientists and were eventually proven inaccurate, providing essential scientific context.

Key Relationships

Consultant for Theo Baker

Condoleezza Rice is the Director of the Hoover Institution and a former U.S. Secretary of State. She is a powerful ally within the Stanford administration who publicly aligns with the university president to champion free speech during a heated faculty debate.

Key Relationships

Ally of Marc Tessier-Lavigne