Felicity is a 37-year-old contemporary romance author who writes under the nickname Fizzy. She suffers from writer's block following a frustrating dry spell in her dating life. She is confident and fiercely sex-positive. She agrees to star in a reality dating show on the condition that it subverts typical television stereotypes.

Connor is a 33-year-old documentary filmmaker working for North Star in San Diego. He looks down on reality television but accepts the dating show assignment to remain close to his young daughter. He is a devoted father. He finds his structured routine challenged by Felicity's vibrant personality and unapologetic nature.

Jessica is Felicity's best friend. She provides a model of a successful relationship for Felicity to observe. She regularly acts as a sounding board and offers blunt honesty when Felicity struggles with her dating life.

River is the founder of GeneticAlly and the inventor of the DNADuo compatibility test used in the reality dating show. He is happily married to Jessica. He serves as an example of a supportive partner within Felicity's social circle.

Natalia is Connor's ex-wife and co-parent to their daughter. She is an avid reader of Felicity's romance novels. She defends the genre against Connor's initial condescension and maintains a healthy friendship with her ex-husband while dating a younger man.

Stevie is Connor's ten-year-old daughter. She is energetic and deeply devoted to the boy band Wonderland. Her presence grounds Connor and helps him bond with Felicity over their shared pop-culture interests.

Juno is the lively daughter of Jessica and River. She shares a soccer team with Stevie. She enjoys an affectionate relationship with her unofficial aunt Felicity, adding a sense of family community to Felicity's life.

Dr. Chen is Felicity's father, an immigrant from Hong Kong who is extremely supportive of his daughter's career. He actively charms her fans by attending all of her local book signings.

Lányīng is Felicity's mother. She holds high expectations for her children and privately views her daughter's successful romance career as a stepping stone toward writing a prestigious literary novel.

Alice is Felicity's pregnant sister. She serves as a grounding presence in Felicity's life and connects her strongly to their shared family identity.

Peter is Felicity's brother. His extravagant wedding serves as a gathering point for the extended family and provides a venue for Felicity's personal developments.

Blaine runs the production company North Star. He is demanding. He pressures his employees to deliver profitable television and views the dating show entirely as a financial vehicle.

Ash is a close friend of Connor's who provides personal advice. He tracks the dating show's social media metrics and encourages Connor to reenter the dating world.

Ella is a friend of Connor's and an enthusiastic fan of reality television. She brings an outside perspective on the dating show's entertainment value.

Trent is a coworker at North Star. He serves as a sounding board for Connor's frustrations regarding their corporate directives.

Brenna is Connor's capable assistant. She helps manage the casting process and the complex logistics of producing the reality television show.

Insu is Natalia's boyfriend. He represents her successful transition into a new phase of life following her divorce.

Isaac is cast in the dating show to fulfill the "Hot Nerd" archetype. He proves to be genuinely engaging and forms an easy connection with Felicity during their televised dates.

Evan is an ex-boyfriend of Felicity's who is cast on the show to represent "The One Who Got Away" archetype. He is warm, familiar, and has removed a tattoo that Felicity previously disliked.

Nick is a veterinarian cast to represent the "Cinnamon Roll" archetype on the show. He openly seeks a joyful relationship and makes an immediate, sweet connection with Felicity.

Dax is cast as the "Tattooed Bad Boy" archetype. He is an attractive and funny man who banters easily with Felicity during their on-camera interactions.

Benji is cast as the "Cowboy" archetype for the dating show. Felicity finds him somewhat uninteresting compared to her other suitors.

Arjun fills the "Darcy" archetype on the television show. He initially comes across as stuck-up and reserved during his interactions with Felicity.

Colby is cast as the "Navy SEAL" archetype. He is a boring date who proudly admits he has not read a book in years.

Jude is a phlebotomist cast as the "Vampire" archetype. He fails to understand Felicity's pop-culture references during their dates.

Rob is an ex-boyfriend of Felicity's. The abrupt and painful end to their connection directly caused her current emotional block and writer's slump.